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A polished, captivating, and shareable video of you telling your story, edited and delivered right to your inbox...
A polished, professional video of your pitch is more than just a recording; it's a lasting asset that showcases your biz in the best light. Whether you're reaching out to potential investors, clients, or partners, having a pitch video allows you to share your story anytime, anywhere with confidence and consistency.
By recording it alongside us, you can rest assured you'll capture a message that is authentic, professional, and credible, making it easier for your audience to connect with and remember you.
Imagine...
The 4-Week Process
Blast through mental blockers and discover the "why" behind your business story.
01. CLARIFY
Refine your story and design a pitch that will keep anyone listening, engaged, and invested.
02. CRAFT
Build camera confidence with an executive-level public speaking coaching workshop tailored to your specific needs.
03. CAPTIVATE
Record your pitch with us coaching you along the way. The best part? We'll take care of the editing to make it shine, and deliver it right to your inbox.
04. CAPTURE
Hey there, I'm Yasmeen...
As a former NYC advertising executive turned West End actor in London with a Psychology degree from Harvard University, I've experienced firsthand how powerful storytelling can transform communication. Over the years, I've noticed a pattern: many talented entrepreneurs have incredible ideas but struggle to share them effectively. Their biz is epic, but their pitch is a flop. So they don't get the exposure and success they deserve.
That's why I created the Pitch Lab - to bridge the gap between vision and presentation. This program brings together the art of storytelling and the science of connection, helping you present your business story with confidence, clarity, and charisma. My goal? To make sure your pitch reflects your passion and captivates your audience every single time.
Is this you?
"I can't communicate the value of my business."
The Clarify and Craft sessions help participants refine their message, identify key points, and structure their pitch to showcase their business’s unique value effectively.
"I'm terrified of speaking and pitching, especially to camera!"
The Captivate session builds speaking confidence through on-camera practice and expert guidance, making participants feel comfortable, authentic, and engaging in their delivery.
"I have zero time to create a shareable, high-quality pitch video."
The Capture session provides a “done-for-you” professionally recorded and edited video, so participants walk away with a polished, ready-to-use pitch video for clients, investors, or partners.
Sound familiar?
Then let's get pitch perfect.
The Pitch Lab is a transformative, four-week workshop designed to help entrepreneurs and business owners create, polish, and deliver a compelling business pitch. Over four sessions, you'll refine your story, build confidence on camera, and walk away with a professionally recorded pitch video ready to share.
What Our Clients
Say About Us...
She has a special talent for bringing out the absolute best in every piece I've ever workshopped with her. She knows how to pull out your greatness, and provides a clear guide in getting there.
Tomi Adeyemi, #1 NYT Bestselling Author
I was always self-conscious, critical and nervous about being filmed. After just a few sessions with Yasmeen, the results were incredible! So grateful to her ability to coach me to success.
Jeff Walsh, CEO Illuminent
She made the process fun and taught me all the tricks to stay on top. She thinks through every detail and how the consumer thinks.
Joanne Tannouri, CEO JT Interiors
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Pitch Lab is for entrepreneurs, freelancers, and professionals who want to create a compelling pitch for investors, clients, or partners. It’s ideal for those who want to improve their storytelling and camera confidence.
We’ve got you covered! The "Captivate" session focuses on building camera confidence and developing a natural, authentic delivery. We provide a supportive environment and practical tools to help you feel at ease.
Pitch Lab is a four-week program with weekly sessions: Clarify, Craft, Captivate, and Capture. Each session is designed to build on the last, leading to a polished, powerful pitch.
Yes! By the end, you’ll have a professionally recorded and edited pitch video that’s ready to share with your audience.
Each session will be recorded, and you’ll have access to all materials to catch up. We also offer support between sessions to help keep you on track.
Absolutely! If you already have a pitch, Pitch Lab can help you refine and enhance it, giving you confidence on camera and delivering a professional video.
Pitch Lab is ideal for entrepreneurs, startups, freelancers, consultants, and small business owners across industries. If you’re looking to improve how you communicate your brand’s story and value, this workshop is for you.
Each session lasts around 2 hours, with optional exercises in between to refine your pitch. In total, you can expect to spend about 3-4 hours per week on the program, including prep and practice.
You’ll just need a device with a camera and microphone, such as a smartphone, tablet, or computer, as well as internet access. For the final video session, we’ll provide guidance to ensure it looks professional, even with basic equipment.
Yes! Each session includes personalized feedback from me, and there will also be opportunities to share your pitch with the group for additional insights. This interactive element is a core part of refining your pitch in real-time.
You’ll receive your professionally edited pitch video within two weeks of the final session. We’ll make sure it’s polished and ready to share with your target audience!
FAQ
The Pitch Lab is for you if you're a...
Startup Founder
who's ready to share your vision but struggles to convey the big picture. You know your product or service can make an impact, but when it comes to pitching, you feel like you’re missing the mark. Pitch Lab will help you hone in on your “why,” find your voice, and deliver a pitch that resonates with investors, partners, and customers alike.
Freelance Creative
trying to land high-paying clients. You’ve got the talent, but when it’s time to pitch yourself, the words just don’t come out right. With Pitch Lab, you’ll learn to craft a pitch that highlights your strengths, showcases your work, and makes clients eager to work with you.
Small Biz Owner
wanting to secure partnerships, press, or funding to expand your business. You have a great product or service, but every time you talk about it, you feel you’re not quite connecting. In this workshop, you’ll refine your story and build confidence, so every pitch is impactful and leaves a lasting impression.
Coach/Consultant
looking to attract new clients. You know you can make a difference in people’s lives, but articulating your unique value proposition feels challenging. Through Pitch Lab, you’ll create a pitch that’s clear, compelling, and aligns perfectly with your brand, attracting clients who see your value.
THE PITCH LAB
GUARANTEE
We are so confident in the transformative power of Pitch Lab that we stand behind it 100%. If, after completing all four sessions, you don’t feel you’ve gained the skills to deliver a compelling pitch with confidence and clarity, just let us know within 7 days. We’ll work with you to ensure you get the results you’re after, or we’ll give you a full refund. Your success is our top priority, and we’re committed to helping you craft a pitch that captivates.
So, you have the coolest biz. But you...
...aren't sure if your pitch is impactful and engaging enough.
...are terrified of putting your business, and yourself, out there.
...don't even have a pitch yet, and are desperate to get into action.
Feel like your pitch doesn't reflect the true value of your biz?
Afraid of presenting yourself to the people that matter most?
In the lab,
you'll gain:
Clarity
Identify and articulate your core message with confidence
Structure
Learn how to craft a pitch that is both engaging and persuasive
Confidence
Get comfy on camera with expert tips and a supportive environment
Video Proof
Finish the program with a polished, edited pitch video, ready to showcase.
